trending / - - - - - - - - -

trending / playstation 4 - ni no kuni - halo - wii u - bungie interview - ces top picks - radeon hd 7850 - woods pga tour

World of Warcraft Loses 1.3 Million Subscribers

/ May 9th, 2013 No Comments

Mists of Pandaria
Mists of Pandaria

World of Warcraft

World of Warcraft lost 1.3 million subscribers in the first quarter of 2013, Activision Blizzard announced in a first quarter earnings report.

Despite the amount of dropped subscriptions, the game is still the number one subscription-based massively multiplayer online role-playing game (MMORPG) in the world. As of March, World of Warcraft has 8.3 million subscribers, down from 9.6 million.

Most of the players dropping their subscriptions were based in the Asian market, where the majority of the game’s players reside. However, World of Warcraft did experience some cancelled subscriptions in the west.

World of Warcraft boasted more than 12 million paying users in 2010 but that number has since steadily declined.

Activision CEO Bobby Kotick said the number does raise some concerns and the company expects more players to shed their subscriptions next year. However, eight million paying users for a game nearly 10 years old is nothing to be disappointed about.

The game remains one of the few online multiplayer experiences requiring players to pay. Most current online games use the free-to-play model with microtransactions as the main mode of income.

Overall, Activision Blizzard experienced a better-than-expected first quarter 2013. The company posted a net revenue of $1.32 billion for the three month span, up from $1.17 billion made in the first quarter 2012.

According to the report, 28 percent of the company’s total revenues was made through digital channels. Non-GAAP digital revenue from the Call of Duty franchise increased more than 100 percent on a year over year basis.

Ryan Bloom

Ryan Bloom

Chief Editor at Gaming Illustrated
Ryan Bloom is a writer and avid gamer from Orange County. He received a B.A. in Communications with a minor in American Studies from California State University, Fullerton in 2010. Follow him on Twitter @BloomsTweets.
Ryan Bloom
Ryan Bloom

Latest posts by Ryan Bloom (see all)

tags: , , , , ,

Related Posts

Helldivers

New Releases: Week of 3/1

Mar 1st, 2015No Comments

Hotline Miami 2: Wrong Number

Hotline Miami 2 Coming Next Month

Feb 25th, 2015No Comments

OlliOlli2: Welcome to Olliwood

OlliOlli 2 Release Date Announced

Feb 25th, 2015No Comments

GTA V Online Heists Release Date

GTA V Online Heists Finally Coming March 10

Feb 24th, 2015No Comments

Top Articles

New Releases: Week of 3/1 Mar 1st, 2015 at 10:00

Hotline Miami 2 Coming Next Month Feb 25th, 2015 at 11:29

OlliOlli 2 Release Date Announced Feb 25th, 2015 at 9:31

GTA V Online Heists Finally Coming March 10 Feb 24th, 2015 at 8:41

World of Tanks Coming to Xbox One Feb 18th, 2015 at 10:00

Amiibo Will Unlock Portions of Classic Gameplay Feb 17th, 2015 at 9:00

Darksiders 2 Definitive Edition Coming to PS4 Feb 16th, 2015 at 9:00

New Releases: Week of 2/15 Feb 15th, 2015 at 12:00

RBI Baseball 15 Announced Feb 10th, 2015 at 6:00

New Releases: Week of 2/8 Feb 8th, 2015 at 10:00