The partnership with Sprint is one of the many initiatives PlayPhone has done to become the leading social gaming network. By providing subscribers with a simple and easy to navigate app, PlayPhone gives mobile gamers an on-network gaming app that helps them to discover new games and play with friends. Combining these social features along with streamlined billing will make purchases easier for the customer while also helping the carrier maintain revenue. Where other app stores require the constant inputting of a username, password and other billing information, PlayPhone will allow carrier billing where any kind of game purchase will appear on the user’s bill at the end of the month.
As a result of the deal made with Verizon a few months ago, the first half of August will see PlayPhone pre-loaded on the HTC One. PlayPhone’s social game store will get a prime spot in the Sprint Zone and will soon be pre-loaded on their devices as well. A game widget is also in the works that will help boost game visibility, discovery, downloading and updating.
The social aspect is one of the most important parts of mobile gaming. The initiative with Sprint is just one of the many ways that PlayPhone is helping mobile gamers reach out to each other. With a vision of allowing customers a unified solution of playing games together, PlayPhone has provided a service that allows friends to play together regardless of which phone or carrier they have. Not only could Sprint and Verizon customers play together but so can Android and iOS customers as well.
By using the service, gamers have a wide variety of social options available to them. Mobile gamers using PlayPhone will be able to see what their friends are playing, send messages to friends to check out a title, jump right into a game, win achievements, view leaderboards and more. Because of advantages like these, PlayPhone is more than just a service for buying and discovering games, it’s a social hub. Considering it allows users across the board to play together is a great direction to see especially when considering console gamers never get that luxury.
PlayPhone is also meant to become a sort of safe haven for game developers large and small. Because the service is developer neutral and do not make their own content, it ensures that good games rise to the top. Word of mouth, sharing and the social aspect are key in that discovery as well, which also helps control the daunting library of mobile games. But the build of PlayPhone provided to developers works across all devices and carriers. This means developers won’t have to spend extra time coding for the large pool of phones and customers in the mobile space – a wise choice.
Acquiring games such as Cut the Rope, Double Down Casino, The Anamoly series partnerships with EA and other mobile developers guarantees that premium content will be available on the platform. Partnering with Sprint is just another way PlayPhone will expand itself to a wider audience and reach mobile gamers everywhere.